Add a promotion window. The dashboard pulls visitors from Umami and opt-in / scored counts from Tally, then computes your conversion rates.
| Closer | Lead | Outcome | Lead score | Call score |
|---|
Ads appear here once a webinar has a promotion window. Each one is grouped by its UTM campaign (the Meta ad name) on paid opt-ins (utm_source = fb/ig), then joined to that ad's exact Meta spend.
Add a webinar with a promotion window and its applications, booked calls, show rate, closes, cash collected and ROAS pull straight from Close CRM.